Habit Startups

Creating habits is key to building successful products. Here are Ryan Hoover’s thoughts on “Habit Startups”:

  • The easiest way to become a habit is to attach to an existing behavior. [Tweet This]
  • Habit Startups design a product using an existing behavior as leverage. [Tweet This]
  • Habit Startups use the momentum of existing habits to amplify and sometimes create entirely new behaviors. [Tweet This]

The beauty of Habit Startups is that it doesn’t take a radical step-function in innovation to engage users as they are built off of things people already do.

Read the rest at Ryan Hoover on Startups.